We are ready to start the Global Managerial Communication course at the ISP MBA! Here you can find the course material, and here is the course presentation: In the course we will have several interactive activities and two guest lectures: Ms. Ashwanden on February 24th and Prof. Dr. Anick Tonti on March 10th. Prof. TontiContinue reading “Global Managerial Communication ISP course”
Today I’ll be giving a guest lecture on “Visualization & Visual Metaphors in Intercultural Context” in the Management Atlas master course at the University of St. Gallen. Here you can find the presentation: Presentation link: http://prezi.com/btzzspp-yfpt/?utm_campaign=share&utm_medium=copy&rc=ex0share The references for this lecture are: Bresciani S., Eppler M. (2010). Glocalizing visual communication in organizations, In: Bertagni, B.,Continue reading “Visual Metaphors in Intercultural Context”
Our study on “THE EFFECT OF KNOWLEDGE VISUALIZATION ON ATTITUDE: SCALE DEVELOPMENT AND APPLICATION IN EUROPE AND CHINA”,has been accepted for presentation at the International Conference on Communication, Media, Technology and Design. I conducted this study with Prof. Jianxin Ge and Yaru Niu (Sharon) of the Central University of Finance and Economics of Beijing, China.Continue reading “Presentation at the International Conference on Communication, Media, Technology and Design”
Here you can find the link to the Prezi presentation for the module Mastering Intercultural Communication, which I’m teaching at the University of St. Gallen for the executive school, Management for the Legal Profession. The suggested reading for the module is: Samovar, L., Porter, R., & McDaniel, E. (2011). Intercultural communication: A reader. Cengage Learning.
Our latest case study can now be found on The Case Centre website: it focuses on Intercultural Communication issues in managing a multicultural work force in a public school in Thailand. Rydalch K., Bresciani S. (2014). The cross-cultural adventures of a young Westerner, leading expatriates in a Thai public school. Case study, Reference no: 414-010-1Continue reading “Case study on Intercultural Management Communication (West and East Asia)”
Great presentations were delivered by the St.Gallen CEMS Master students, for the Intercultural Management Communication course. The presentations were both entertaining and insightful: very talented students and great actors! More pictures are available on the course webpage
This is the presentation for the MIC, Master of Advanced Studies in Intercultural Communication of the Università della Svizzera italiana. The topic of the course is Linguistics and Semiotics, and my module is on Visualization & Intercultural Communication:
Dr. Annick Tonti just gave a very interesting guest lecture at the University of St. Gallen on “Working in the Arab World” Based on her 40 years of experience in Asia and in particular in the Arab World, she shared with the students her insights on communicating with Arabs in business settings. First she gaveContinue reading “Business Communication in the Arab World”