Visual interventions improve commitment to the organizational strategy – Presentation at the ICA conference 2017

May 27, 2017

visual interventions improve commitment to the organizational strategy in the West and in East Asia

ICA presentation on New Logo Design

May 24, 2017


Just published in the Journal of Brand Management:

Visualization tools and techniques for social media managers

April 10, 2017

How  can anyone without skills in visualization create attractive and insightful visuals for social media? In the guest lecture taking place on 27.04.2017 at 10.00 at the University of St. Gallen room 20-007, I will provide an overview of visualization tools and techniques for non-experts:

visualizations for social media by sabrina bresciani university of st gallen.

HSG Asia Pacific Info Session

March 15, 2017

The presentation for HSG exchange students traveling to the Asia Pacific is available at this link:

asia pacif cover

Theses topics

February 27, 2017

For students of the University of St. Gallen, I can offer thesis supervision for the following topics:

  • Digital knowledge mapping tools (for facilitating meetings in organizations)
  • Pinterest for collaborative creativity
  • Visual methods for social entrepreneurs
  • Intercultural and cross-cultural communication (India, Asia, Latin America)
  • Visual leadership/career development with visual methods

How can intercultural communication be learnt? on site!

January 31, 2017

Cattura.PNGThe Univesity of St. Gallen just published in the news an article about ym Field Trip to India course which took place last November.

“How can intercultural communication be learnt? Sabrina Bresciani is convinced that it’s best to do so on site. The Assistant Professor of Digital Communication at the University of St.Gallen spent a week in India with 15 students in November 2016…” Read the entire article on the Focus Magazine

The Harvard Atlas of Economic Complexity and the Decade of India

January 7, 2017

I find the Atlas of Economic Complexity very impressive and certainly worth exploring. Developed by the Center for International Development of Harvard University, the interactive Atlas application allows to explore import and export data of all counties on earth. Even more impressive, by clicking the “product feasibility” button, you get a chart with maps which products are feasible for the selected country, based on complexity and distance. You are even allowed to download and share the maps created.

Based on this indexes, the Harvard Center for International Development New Global Growth Projections “Predict the Decade of India” with a growing rate of nearly 7%, while for China “the researchers expect to face a continued slowdown to 4.3 percent growth annually to 2024.”




Thanks Martin for suggesting the websites.

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