Doing Business in India by prof. Shainesh

April 12, 2014

 

Prof. Shainesh of the Indian Institute of Management Bangalore just gave a great course on Doing Business in India at the Unviersity of St. Gallen.

Congratulations to prof. Shiamesh for winning the second prize in the GlobaLens’ 2014 Next Billion Case Competition with his case “Narayana Nethralaya: Expanding Affordable Eye Care” which is about an Indian social entrepreneur applying an innovative business model based on the latest mobile technologies for providing healthcare (also) to the poorest.

 


At Euram 2012

July 5, 2012

Our paper “Business Model Ideation: An Experimental Approach For The Evaluation Of Team-Based Methods” has been presented at Euram 2012 by Friderike Hoffmann on Friday June 8th. The European Managment Conference took place in Rotterdam (Netherlands) this year.

Abstract:

Developing new business model ideas is a complex, ill-defined innovation task and among the core challenges for existing firms aiming to achieve sustainable success. Neither business model nor idea generation research has yet fully examined suitable methods to generate business model innovation ideas. We have conducted a comprehensive literature review and develop a model to examine the effectiveness of different methods for the generation of business model ideas. The model comprises both objective and subjective effectiveness measures. In a first empirical application of the model in an experimental setting, we have compared the effectiveness of the business model innovation canvas, collaborative sketching, and brainstorming to generate novel business model ideas. The initial results suggest that the model is suitable for comparing different methods: it discerns key indicators of effectiveness, important tradeoffs between quantity and quality of ideas, and between satisfaction and the ability to select the best idea.


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